Thanks to technology, it’s now easier than ever for businesses to meet their needs and challenges face on. In the past, it was much harder for a company to keep up with their clients or customers and to communicate with them in a timely and effective manner. But now, you can get in touch with people the world over with just a click of a mouse or the push of a button. So to help your business take full advantage of this, whether you’re an accountant or a property management company, here are three ways you can use technology to improve communication between your organization and your clients.
Use The Internet to your advantage
If you and your client both have reliable access to the Internet, communication suddenly becomes a lot simpler. In fact, BusinessBlogsHub.com shares that people with vastly different socio-economic backgrounds almost all have at least some way that they can access the Internet today. Because of this, you as a company can use all sorts of software to keep in contact with your clients. For example, you can create social media profiles that interact with clients in a less formal way, create a chatbot to engage them when you’re not online, email back and forth to share information and updates, and you can even video chat so you can still get face time with your clients when you’re miles and miles apart.
For quicker communication that generally requires less explanation or time investment, Bonnie Conrad, a contributor to Chron Small Business, recommends that you have your company take advantage of instant messaging services whenever possible. These types of services can often allow you to get back to your clients faster than you might be able to with phone calls or even emails. And not only can you use this technology with your current clients or customers, but you can also use instant messaging features on your website so that you can speak with anyone visiting your online pages, current or potential clients alike. Business now use platforms lik
Workflow And Tracking Features
In a business where you have clients rather than just customers, you’ll often find yourself working on projects or tasks rather than just fulfilling a request or providing a single product or service. With situations such as these, many clients like to stay informed on how their project is progressing. To help with this, Julia Samoilenko, a contributor to Technology Advice, recommends that you begin using a workflow or project tracking software that will let those within your organization manage their client projects and will also allow the clients to see what work’s being done for them, eliminating the need for much formal communication regarding their project.
If you’re struggling with communicating with your clients, consider using the tips mentioned above to help you learn how you can implement technology to improve this area of your business.